Time for some fierce bargaining? GM’s ‘Desperation Pricing’ Signals EV Pain
Doug McIntyre of Climate Crisis discusses General Motors’ aggressive financing offers on its Blazer EV, Equinox EV and Silverado EV models, which include zero percent APR for 60 months. McIntyre labels this “desperation pricing,” indicating that GM is absorbing interest costs to spur sluggish sales. This move reflects broader challenges, as GM is typically regarded…
