Toyota’s Hybrid Strategy Pays Off as Ford Shifts Focus Amid EV Struggles
As Ford’s hybrid sales outpace its EV sales, automakers may shift focus from electric vehicles to hybrids. Toyota’s decision to stay committed to hybrids while others pursued EVs has proven successful, with the company now reaping the benefits. Ford and other manufacturers may follow suit, expanding their hybrid offerings and delaying further EV investments. Toyota’s long-term strategy, starting with the Prius in 1998, showcases the power of resisting fads in the automotive industry.
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