What a Loss we’ve got! Legacy Carmakers Struggle with Costs Amid Push for EVs
The push for electric vehicles faces steep financial obstacles as legacy automakers struggle with losses, with GM recently reporting that its EV unit remains unprofitable and Ford saying it is losing around $100,000 per EV sold. Doug McIntire and David Callaway point out that the lag in consumer demand comes as buyers seek more affordable prices, especially as interest rates impact leasing and buying costs. If EV prices lower and market conditions improve, industry experts predict a resurgence in EV sales, though a full shift away from gas-powered cars remains uncertain.
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